CENTER PALACE
Founded by Argentine Sound Designer Leonel Kostelak, is an avant-garde electronic music label aiming to showcase emerging artists and become "The most complete record label in electronic music." With over 97K views per video on YouTube, it offers a distinctive and diverse audiovisual experience, embodying a sleek, minimalist aesthetic.
Logo Design, Motion Design
The Goal
At Zenda Studio, our primary goal in teaming up with Center Palace is to catapult the brand to the forefront of the electronic music scene. Our aim is to craft a visual identity that not only syncs seamlessly with Center Palace's beats but also serves as a distinctive emblem of their unwavering commitment to quality, innovation, and sheer coolness.
The Approach
To bring this vision to life, we're diving into the design process with a laid-back yet meticulous approach. Picture sleek minimalism with a touch of digital vibe – that's what we're aiming for. Choosing a classic black-and-white palette as our canvas, we're exploring minimalist concepts that scream sophistication and adaptability. The symbolic monogram, a clever combo of the letters C and P, goes through a bit of an artistic dance, resulting in a symbol that's not just visually striking but downright iconic. Paired with a snazzy uppercase font, this symbol becomes the flag that proudly waves Center Palace's unique vibe across all platforms. With Leonel's sonic wizardry and our full creative arsenal, the design approach is geared to turn Center Palace's visual identity into an enduring emblem of their musical magic.
Team
Center Palace YouTube
Services:
Visual Identity Design
Merchandising
Video Editing
Brand Identity Design: Facundo Kostelak
Sound Design: Leonel Kostelak